Executive Coach +61 (0) 417 102 772
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Brad Greenwood
With over 20 years’ corporate experience, Brad works with leaders who are passionate about their business, focused on building high performance teams and motivated to achieve their best.

Across his career in the financial services, agricultural and professional services sectors, Brad has developed keen insights into the challenges of contemporary leadership, the impact of disruption and the importance of agility and resilience to success.

As an Executive Coach, Brad brings his deep understanding and insight into the critical relationship between engaging leadership, strategic planning and execution, sales effectiveness, constructive change management and business profitability to support his clients to operate as high performing leaders. His style is described by clients as perceptive, encouraging and pragmatic.

Brad lives in Melbourne with his wife and their three young sons. Having grown up in Regional Victoria, they love a good road trip exploring Australia’s vast landscape.

Professional Summary

Areas of expertise

  • Leading Change – Supporting high performing leaders and teams to develop and embed effective change programs that build organisational resilience and capacity for the future
  • Career Transitions – Coaching senior executives to proactively manage career transition opportunities and build a compelling portfolio for long term success
  • High Performance Teams – Coaching senior executive teams to leverage their leadership and commercial capabilities to optimise business performance
  • Sales and Business Development – Designing team and group coaching programs specifically targeted to build market share and drive revenue
  • Strategic Planning – Facilitating incisive strategic thinking and planning for boards and senior executive teams to build team effectiveness through clearly defined vision, goals, strategy and execution plans
  • Agility and Effectiveness – Working with individuals to identify new ways of working that increase personal effectiveness and sustainability.


  • ANZ – Head of Business Development, Retail Sales Productivity, Relationship Manager, Brand and Segment Manager
  • Telstra – Senior Risk Analyst
  • PWC – Senior Consultant.


  • Certificate of Executive Coaching – Swinburne Institute of Technology
  • Diploma of Financial Planning – Securities Institute of Australia
  • Chartered Accountant – Institute of Chartered Accountants
  • Bachelor of Business, Bachelor Information Technology – Latrobe University.


  • Hogan Assessment Systems; Mind Peak Performance (NeuroCoach); The Five Behaviors of a Cohesive Team.

Executive, Agribusiness Industry

“The clarity on our purpose, goals, strategy and execution plan that we achieved in our board planning offsite has set our organisation up for clear, sustainable growth – thank you.”

Divisional Head, Local Government

“Brad, your executive coaching has facilitated me to draw some critical insights about my leadership style, my strategy and how to effectively engage my team to bring that strategy to life”